Its been five years since he shot onto the musical radar with the chart-topping and thought-provoking single Serious Times. Since then he has racked up a handful of minor hits including Mama Dont Cry, I Can Feel Your Pain and Beautiful Lady. Now singer Gyptian and record label VP Records have thrown their muscle behind his latest hit Hold Yuh, which is currently heating up crossover radio stations stateside. Hold Yuh, which was recorded two years ago, was produced by Ricky Blaze. Hold Yuh is more like a vibes song. Is a natural reggae song that combines a mixture of everything, Gyptian said in an interview on the set of the video shoot for the single. Hold Yuh is already in the top five on influential urban radio station Hot 97 FMs playlist. According to Cristy Barber, vice president for Marketing and Promotions at VP Records, the radio story for Hold Yuh has just begun. The digital single is number two on I-tunes and the track is getting a lot of attention at crossover radio in America right now. Its a simple reggae song with that crossover vibe to it and were getting the video done to capitalise on the potential of the song. Not much has been heard of Gyptian in recent times; however, he remains quite active performing overseas at regular intervals as well as recording for various producers. Asked whether he was surprised at the reception that Hold Yuh has been receiving stateside, Gyptian said, My song dem always a tek off outside of Jamaica before getting any …
My cars antena broke (the kind that goes up when you turn the radio on). Replaced it but when I turn the radio on and the antena comes up I get service but I’m unable to select and hold a station. I get every station in range and all at once. Just curious why that is.
Basically music on hold refers to the business practice of playing pre-recorded music to fill the silence that would be heard by telephone callers that have been placed on hold. Music on hold means making customers listen to music while they are kept on hold. On hold music plays an important role in the progress and profits of the company. Mainly music on hold is used in customer services. Songs played are supplied in stereo format to allow easy burning onto compact disc, but the music is mastered in mono as used on telephone answering systems.
The arrangements of music are made simple purposely and are tempting and don’t over shadow any automated voice over messages. Instruments used in music which is being played on phones are selected specifically so that they sound good to the listener. The quality of the music also depends upon the source of music that is from where it has been uploaded. Files which are pre broadband sound worse than the higher bit rate which is used these days. Some versions deliver CD quality music. Various providers provide specific sound formats which can be purchased online also. The various considerations while using the concept of music on hold are equipments and formats to be used, source of music, styles of music and benefits of using this technique. The source of music is radio, off the shelf commercial CDs, stock music on hold CDs and custom designed music on hold. The equipments used on most of music on hold systems are integrated into a businesses telephone system via an audio jack on the telephone equipment labeled music on hold. Compact disc is mostly the source of music which is digital files. Few older systems use cassette tapes which are played on tape players. Radio is another source of music.
This is very easy to play as it is just like playing a local radio station. But for this due permission has to be taken else it is considered illegal. The radio stations offer provide the desired music format but there is no control over the specific songs that are played, some of which may be unpleasant to the callers. Music on radios is not licensed for music on hold systems. Also radio broadcasters do not have right to provide any such rights as radio broadcasters themselves obtain a usage license from the music title owner for the right to broadcast said music for limited and personal use. Re broadcasting of a radio program over a phone system may likely cause licensing and copyright problems for the owner of the music on hold system. Also radio stations play commercials which can be unpleasant to the caller. Also it is possible that a competitor commercial may be played, which would be challenging.
Music on hold is being used by industries of all types because it is a source of aggravation for customers. But music on hold produced from a good house makes client actually enjoy listening to while waiting to have their calls connected is an invaluable tool for any industrious businesses.
The requirement for high quality affordable music on hold has become an increasingly significant aspect of day to day life for both large and small companies that occasionally have to place the calls from customers on hold. The music companies provide a complete library of royalty free on-hold music perfect for a variety of businesses.
People who call up companies and had been placed on hold have actually ended up enjoying the on-hold music they heard so much that they inquired as to where they could purchase the royalty free music themselves, and, have ended up buying it. The royalty free music id used by every organization as an alternative to background music, mood music or restaurant music. But due needs to be taken that the legal formalities like copyrights and all the required documents are complete before playing the music on hold for the customers. Basically the background music, restaurant music, on-hold music and the choices made for mood music at your place of business can be critical to the success and good will of the company.
Thus the right selection of the music that is the music that is well suited to the particular client can have a direct impact on his mind. Customers with good mood historically not only buy more, but become repeated customers that is become permanent customers for the company. Thus purchasing of pleasant and engaging royalty free music on hold is not only an affordable choice, but can improve the quality of service for customers.
There are companies which offer royalty free background music but charge for the services they provide. Best choice can be made by checking the price on the internet. The selected music can be ordered online very easily. There are libraries which offer the music on monthly charge basis. If the on hold music is ordered from a good music house then putting the customer on hold can be pleasurable and thus avoids annoyance of the customers. Good music on hold develops friendly relations with the callers. On hold music section is composed specifically for telephone music on hold systems.
Tracks are specifically mastered and post produced specially to sound good on the narrow frequency bandwidth and limited audio quality of phone handsets. Stereo format is used to supply the tracks so that they can be burnt easily on the compact disc.
